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Tracking Business and Personal Asset Accounts

Overview

If you own property, vehicles, or equipment that hold monetary value, those items are part of your financial worth—just like your bank balances or investments. Asset accounts in Quicken Business & Personal help you record and monitor those values over time, giving you a complete, accurate view of what you own.

This topic applies to you if:

  • You’re a small business owner or self-employed professional who wants to track the full value of your business, including equipment, vehicles, or rental property.

  • You’re an individual or family who wants to see your personal wealth accurately represented by including your home, car, or other valuable assets.

  • You want your Net Worth dashboard and Balance Sheet reports to reflect everything you own—not just your cash and investments.

Tracking assets helps you understand not just what’s in your accounts, but what your business and household are truly worth. It’s the foundation for better financial decisions, smarter planning, and accurate reporting.


Why Tracking Assets Matters

See Your True Financial Picture

Asset accounts expand your financial tracking beyond cash and credit. Your net worth includes everything you own minus what you owe, and Quicken automatically incorporates asset values into this calculation.

Understand Your Business Value

For entrepreneurs and small business owners, asset tracking reveals the real value behind your business—office equipment, vehicles, tools, and property that contribute to daily operations.

Plan and Budget with Confidence

Knowing current asset values helps you decide when to replace equipment, upgrade vehicles, or sell underused assets—before those choices become urgent.

Prepare for Taxes and Depreciation

Quicken doesn’t calculate depreciation automatically, but asset tracking helps you and your accountant maintain accurate purchase, value, and date records for tax deduction planning.

Professional Reporting - Strengthen Financial Documentation

Loan applications, insurance claims, and financial statements all rely on complete records of what you own. Asset tracking helps you provide this documentation easily and accurately.


How Asset Tracking Works

Each asset account you create represents something you own—such as a vehicle, a piece of equipment, or real estate. Enter the initial value, then update it periodically to reflect appreciation or depreciation.

These asset accounts:

  • Appear in your Net Worth calculations and dashboards.

  • Are included in your Balance Sheet and Custom Reports.

  • Can be designated as Business or Personal, keeping your records organized and compliant.

Tip: When you link real estate to Zillow, Quicken can display estimated market values automatically. See Using Zillow to Track Your Real Estate Market Values for details.


How to Track Your Assets

Tracking Real Estate

  1. From your Dashboard, click + NewTrack AssetsReal Estate.

  2. Enter the property address.

  3. Choose whether to link with Zillow (for market value updates) or Add Manually (to enter your own value).

  4. For Primary Usage, select Personal or Business (for rentals or commercial property).

  5. Review and confirm. The property now appears in your Net Worth and Reports.

To remove a real estate asset:
Go to Settings → Accounts → Real Estate → Three-dot menu → Delete account.


Tracking Vehicles

  1. From your Dashboard, click + NewTrack AssetsVehicle.

  2. Select Usage Type (Personal or Business).

  3. Enter an Account Name (for example, “Work Van 2024” or “Honda Civic”).

  4. Enter the current Value and click Continue.
    The vehicle value appears in your Business or Personal dashboard and total net worth.

Vehicle values are not automatically updated—review and adjust periodically using market guides like Kelley Blue Book.


Tracking Other Assets

  1. From your Dashboard, click + NewTrack Assets.

  2. Select the asset type and enter a descriptive Account Name (for example, “Rolex Watch” or “Art Collection”).

  3. Enter the Value, then click Continue.
    These items appear in your Business or Personal view and contribute to your total net worth.


Scenarios

Small Business Equipment Tracking

Rita runs a photography studio. She creates asset accounts for her camera gear, lighting equipment, and editing computers totaling $18,000.
By tracking these, her Balance Sheet reflects the full scope of her business assets, not just her checking account. When applying for a small business loan, she can easily provide documentation showing total business value.

Tracking Your Personal Net Worth

David owns a home, a car, and a small art collection. By creating asset accounts for each, his Net Worth Dashboard shows his true financial position—far more accurate than bank balances alone. When he updates his home’s value using Zillow each quarter, he can see how his equity grows over time.

Planning for Equipment Replacement

Alex, a contractor, tracks his work truck and power tools in Quicken. Seeing their declining values helps him plan for future replacements and budget accordingly—avoiding unexpected expenses during busy seasons.


Best Practices for Tracking Assets

  • Start with major assets—those worth $1,000 or more or critical to your business operations.

  • Attach receipts, photos, or appraisals to each account for documentation and insurance claims.

  • Update values annually or after major changes in market or condition.

  • Separate business and personal assets to maintain clarity for tax reporting.

  • Consult your accountant for depreciation schedules and accurate reporting.

  • Review regularly—especially before tax season or major financial decisions.

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